Google Ads

Stop wasting money on Google Ads. Start making it.

Most businesses waste 30-60% of their Google Ads budget. Bad targeting. Wrong keywords. Landing pages that leak conversions. We fix all of it. And you'll talk to the person actually managing your campaigns — not a coordinator reading from a script.

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The Problem

Sound familiar?

These are the Google Ads problems we fix every week.

Wasted ad spend

Broad targeting, wrong keywords, no negative keyword management. Money's going out the door and you can't tell what's working. Every wasted dollar is a dollar your competitor spent better.

Rising cost per lead

CPAs keep climbing. The campaigns that worked last year are burning through budget faster. You're paying more per lead but the quality hasn't improved. Something's off.

No conversion tracking

You're running ads but can't tell which ones actually bring in customers. No call tracking. No form attribution. You're guessing, and guessing gets expensive fast.

Agency black box

Your current agency sends a monthly PDF you can't understand. You don't know what they changed, why they changed it, or whether it's actually working. You just keep paying the invoice.

How We're Different

You'll talk to the person managing your ads.

Not a junior. Not an account coordinator. Not someone who schedules a meeting to schedule a meeting. The actual strategist managing your campaigns picks up the phone.

We manage your account like it's our own money. Daily optimizations. Weekly reports you can actually understand. No jargon. No fluff. Just what's working, what's not, and what we're doing about it.

What You Get

Google Ads, done right

  • Full account audit with waste report
  • Campaign restructure and keyword strategy
  • Landing page optimization and A/B testing
  • Conversion tracking setup (calls, forms, sales)
  • Weekly reports in plain English

Our Process

Audit. Rebuild. Optimize. Scale.

Four phases. Each one makes your ads more profitable.

01

Audit

We go through your account line by line. Campaign structure, keywords, negative keywords, ad copy, landing pages, conversion tracking. Everything. You get a clear report on what's wasting money and what's worth keeping.

02

Rebuild

We restructure your campaigns based on what the audit found. Tight ad groups. Proper keyword match types. Landing pages that match the ad. Conversion tracking that actually works. Nothing launches without testing.

03

Optimize

Daily bid adjustments. Weekly search term reviews. Ongoing negative keyword management. A/B tests on ads and landing pages. We don't set it and forget it. We manage it like it's our own money.

04

Scale

Once we find what works, we put more budget behind it. New campaigns for adjacent keywords. Expanded match types where they make sense. The goal is more leads at the same or lower cost per lead.

FAQ

Google Ads questions, answered

Straight talk. No jargon.

What Google Ads campaigns do you manage?
Search, Shopping, Display, YouTube, Performance Max, and Local Services Ads. We'll recommend the right mix based on your business, not push you into whatever's trendy.
How much should I be spending on Google Ads?
There's no universal answer. We typically work with businesses spending $3,000/month or more on ads. During the audit we'll model expected returns at different spend levels so you can make a smart call.
How do you handle landing pages?
The landing page is half the battle. We build or optimize dedicated landing pages for each campaign — not generic website pages. Then we A/B test headlines, CTAs, forms, and layouts until the numbers improve.
What kind of results can I expect?
It depends on where you're starting. Most clients see a 20-40% improvement in cost per lead within the first 60 days just from cleaning up waste. Some see much more. We'll set realistic targets during the audit — no inflated promises.
Will I own my ad account?
Yes. Always. It's your account, your data, your campaigns. If you ever leave, everything stays with you. We don't hold accounts hostage.

Burning money on ads?

Let's look at your account.

Free audit. We'll show you exactly where budget is leaking and what to do about it. No commitment.

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